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Facebook Marketing: What You Need To Know

By Staci Rae


Facebook is a part of our everyday lives, and once you understand how it works you'll be able to see how you can use Facebook to market your business. Social networking sites like Facebook draw a hugely loyal fan base, which can be a real boon to any business. If you can manage to get a loyal fan base on Facebook for your business, you'll be in good shape for success. Twenty percent of fans will come back to your page more than once, the highest return rate of any social networking site. That's a great news for your business!

Have you tried Facebook marketing before? If not, all you essentially need to figure out is how to promote your Facebook page. The more effectively you can do that, the more potential customers you'll be able to reach. But how do you snag those fans?

One great strategy is to offer your fans some sort of discount or coupon or prize for joining your Facebook page. This strategy plays on human nature - people love to get something for free! And the best part of the scenario is that you are the one who actually benefits, because once they become a fan of your business on Facebook you know they are interested in your business and you can start pitching your business message to an interested audience.

Facebook is all about communication and that includes communication between you and your fans. For Facebook marketing to work, you have to take into account the feedback you receive from your fans and address their concerns and acknowledge their positive comments. Let them know you're listening!

It's a great idea to get your fans talking, too. Ask questions, send out polls or surveys, comment on discussions - all of this will get people talking and let them know you're listening, too. You'll create more marketing opportunities, inspire more feedback and open the lines of customer service communication.

To keep your Facebook marketing campaign moving forward and fresh, always remember to use all of the tools Facebook offers you. Send messages, post interesting links, upload videos...whatever it takes to keep your business fresh in the minds of your supporters.

For help with all of this, contact a site like uSocial.net. They have the tools you need to create a very successful Facebook marketing campaign.




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